Vahe Tirakyan planned to be a plastic surgeon, but that’s not how things played out. From the moment he entered pre-med, he discovered the field had plenty of great doctors, yet very few business leaders — especially in the private sector.

Realizing his talents could make a bigger difference with doctors rather than patients, he dove headfirst into marketing, sales, and operations for healthcare and aesthetic practices — quickly becoming one of the industry’s most recognized experts.

Since founding MD Logica in 2018, Vahe has worked with some of the greatest names in aesthetics. He helps doctors, surgeons, dermatologists, and medspa owners build brands and streamline their business, and has turned several practices into multi-million dollar companies. 

Vahe shares his marketing and operations knowledge on conference stages around the world, and is a regular contributor to major business and medical publications. Together with his team of writers, designers, sales specialists, and strategists, he dedicates his time to helping doctors focus on patients, while he manages everything else.