David Blair is Head of Industry for Health at Google. He leads a team that provides thought leadership, digital marketing strategies and cross-platform advertising solutions utilizing Google’s search, content network, YouTube, mobile, programmatic and analytics platforms for the world’s leading pharmaceutical and consumer health companies. Prior to Google, David was General Manager/SVP of Provider Solutions and Ad Sales at Everyday Health. He began his digital career in 1997 at iVillage as Vice President of Strategic Sponsorships where he pioneered many of the first digital marketing initiatives with Fortune 500 companies. He moved into the digital health space in 2001 as SVP/Group Publisher for Johnson & Johnson’s BabyCenter.com and was SVP of Ad Sales for Revolution Health, before the merger with Everyday Health in 2008. Blair serves on the Google Healthcare Advisory Board, the Saatchi & Saatchi Wellness Innovation Advisory Board and was named one of the top 40 Healthcare Transformers in the US by Medical Marketing & Media in 2015.