Dr. Branford graduated in 1994 from Trinity College in Cambridge, with a Masters degree in Natural Sciences, then from the Royal Free Hospital Medical School in London in 1998. He obtained his Membership from the Royal College of Surgeons of England in 2002, having undertaken the St Mary’s Surgical Training Rotation in London. His plastic surgery training has been at Mount Vernon Hospital, The Royal Free Hospital, Great Ormond Street Hospital, Chelsea and Westminster Hospital, Charing Cross Hospital, St. Mary’s Hospital, London and The Royal Marsden Hospital. In 2011 he was awarded his PhD in tissue engineering in plastic surgery from University College London, following a Surgical Research Fellowship at the Royal College of Surgeons. He has published over 60 peer-reviewed papers in aesthetic and reconstructive plastic surgery. His last 3 published articles in the journal Plastic and Reconstructive Surgery are the 2nd, 4th and 9th most read articles of all time in plastic surgery. He has published extensively on breast beauty and how to achieve natural results in breast aesthetics using surgical planning. He has presented his work at over 40 national and International meetings. He is a scientific peer reviewer for 14 plastic surgery journals. He is associate editor for PRS Global Open. He was awarded the Fellowship of the Royal College of Surgeons in Plastic Surgery FRCS(Plast) in 2014 and has undertaken Fellowships in extremity, breast and head and neck at Imperial College Healthcare NHS Trust, London, as well as in breast reconstruction at The Royal Marsden in London. He has worked in breast and gynaecological reconstruction at The Royal Marsden and Queen Victoria Hospital in East Grinstead. He is a key opinion leader in plastic surgery as a result of his work on the use of social media by plastic surgeons to educate the public and his many peer-reviewed articles in aesthetic breast surgery and breast reconstruction. He is on the social media committee at the American Society of Plastic Surgery. He is the Consulting Editor for social media for PRS Global Open plastic surgery journal.