Objectives: To discuss the role of social media , influencers , and bloggers on Aesthetic Medicine and dermatology. Both on doctors and patients.
Introduction: It is not a secret that social media has affected our lives in many ways. From socializing with friends, to browsing celebrity photos, shopping online, cooking recipes and “influencers” telling us what to do, where to go and what to buy.
Our lives have definitely changed these past couple of years.
But does it affect our careers?
Materials / method: I used an inductive approach, by searching the literature for published studies that researched the effect of social media on dermatology and aesthetics.
I also discuss my personal experience in social media as a doctor with multiple social media pages, and my observations.
How can we benefit from social media booming, how to raise awareness among patients ... etc
Results: Like it or not, we are all affected.
Social media is influencing our patients choices and desires. It affects our practices, integrity and even our income.
Conclusion: There should be more rules and measures taken to educate and advise us as doctors and to increase the awareness of our patients.
Declaraciones
¿Ha recibido algún tipo de financiamiento para realizar su investigación sobre esta temática?
No
¿Ha recibido algún pago, honorario u otra compensación por su trabajo acerca de esta investigación?
No
¿Tiene vínculos financieros con alguna entidad que podría llegar a competir estrechamente con los medicamentos, materiales o instrumentos tratados en su investigación?
No
¿Posee o ha solicitado una patente relacionada a los materiales, productos o instrumentos utilizados en su investigación?
No
Este trabajo no cuenta con el apoyo de ningún financiamiento directo o indirecto. El autor asume plena responsabilidad sobre el mismo.