Objectives: To understand factors impacting patient satisfaction with BoNT-A treatment.
Introduction: Positive self-image and self-esteem are key drivers for choosing non-surgical treatments. While patient expectations for aesthetic treatment are high, patients generally report a positive experience provided that they are given good quality information, have a good clinician rapport and adequate post-treatment follow-up. Positive experiences are reinforced by satisfaction with results of the treatment and its duration
Materials / method: Two international, web-based patient surveys were conducted to understand participant opinions of aesthetic products and provide physicians with insights that might improve patient satisfaction and clinical practice. Survey 1 was conducted in Colombia, Lebanon, Malaysia, Russia and Turkey and Survey 2 was conducted in Colombia, Russia, Thailand, Turkey and the United Arab Emirates.
Results: In the first survey, patient-ratings of satisfaction with previous aesthetic medical procedures (7 point Likert scale where 0 =very dissatisfied and 6 =very satisfied) ranged from 4.8 to 5.4. In the second survey, patient-ratings of satisfaction with BoNT-A treatment outcome (10 point Likert scale where 1 =not satisfied at all and 10 =completely satisfied) ranged from 7.0 to 8.7. Top reasons for dissatisfaction with treatment outcome were: did not meet expectations (56%), did not look natural (24%), the physician did not set realistic expectations (22%).
Conclusion: Some patients remain dissatisfied with BoNT-A treatment, most commonly by treatment not meeting expectations. It is therefore highly important that factors affecting treatment satisfaction (such as treatment onset, duration of response, realistic outcomes), be discussed with patients when recommending treatments to match their individual expectations.
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