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Rainer has literally internalized the topic of “wearables”. With a chip implanted in his right hand, he became a “cyborg” in September 2015. He is particularly interested in using his chip implant as an encryption and locking device and is keen on helping creating use cases for this technology.
The 37 year old German currently lives in Moscow, working in the global Corporate Communications team of Kaspersky Lab. He is heading the Strategic Projects Group in Corporate Communications. Rainer looks after developing Kaspersky Lab’s Brand PR efforts, creating measurement tools to better demonstrate the business value of PR to other business units and evolving messaging and content strategy.