Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability

Objectives: We look into the many factors that we should take into account when it comes to patient retention.

Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability

Objectives: The aesthetic patient is like the physician's business card, when it is well cared and properly handled, it will have positive impact on all physicians. Hence the smart physician should not only master injection techniques but should be clever in communication skills as well.

Introduction: The highly competitive aesthetic practice makes the consultation process a very important step in making the candidate at the office makes a positive decision to have a procedure done , not only this but comes back again and again preferably with other candidates.

Materials / method: The presentation will stress on consultation and communication skills that every physician has to know and practice to make more patient and cash flow.

Results: the results of proper consultation is so important to the physician that he has to master it besides mastering injection techniques.

Conclusion: CPR in medicine will increase blood flow, in aesthetic practice it means : consultation, presentation and relationship, it will increase commitment rate of the candidates with a positive impact on conversion rate to doing procedures at the office and consequently increasing the cash flow.

Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability

Objectives: With all the choices consumers have today for aesthetic practices in every marketplace, it is more important than ever to keep your long-term patients within the practice and ensure that they keep coming back to you over time rather than going to another clinic in the market. This lecture shall offer some key strategies for creating a patient centric culture in an aesthetic practice to ensure patient loyalty and generate more referrals.

Introduction: Patients leave an aesthetic clinic for a variety of reasons, many of which have little or nothing to do with the practitioner or quality of care or results. For example, patients move away, die, have life changes, new job, lose their job, have a baby, etc. In many cases they are also lured away by promises of better prices and superior results or new products. This lecture is designed to highlight best practices for clinics to keep their most loyal patients coming back and referring their friends and family.

Materials / method: How can aesthetic practices keep patients coming back? Think of the ways retailers, hotels, airlines, and big brands connect with their customers. This lecture shall highlight several key strategies that can be applied to aesthetic clinics to instill loyalty among patients, including special offers, 5-star service, unique perks, and referral programs that reward repeat patients. Aesthetic patients want to feel like they are valued or they will be more prone to choosing another clinic or doctor for their injections, laser treatments, body shaping therapies, and cosmetic surgery.

Results: Attendees will learn fresh new ways to foster patient loyalty and generate ongoing referrals. Examples shall be provided for in-clinic loyalty programs, VIP services, patient pampering, unique patient events and seminars, and special add-ons to keep patients happy with guidance on how to implement these tactics into an aesthetics clinic.

Conclusion: Aesthetic practices today need to stand out in a crowded market where many clinics offer the same or similar services and treatments. Instead of slashing prices to outdo the competition, taking a fresh approach to advancing the service culture in your practice and treating your long term loyal patients with special care will go far to encourage them to stay with you, refer their friends and family, and post positive reviews on social media and ratings sites.

Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability

Objectives: to understand the psychological issues of patients asking for cosmetic surgery

Introduction: a graduated approach to patients asking for cosseting treatment will be presented

Conclusion: rationale for the management of patients asking for cosmetic surgery is necessary

Disclosures

Did you receive any funding to support your research for this TOPIC?
No

Were you provided with any honoraria, payment or other compensation for your work on this study?
No

Do you have any financial relationship with any entity which may closely compete with the medications, materials or instruments covered by your study?
No

Do you own or have you applied for any patents in conjunction with the instruments, medications or materials discussed in your study?
No

This work was not supported by any direct or non direct funding. It is under the author's own responsability